Sales and marketing firm Hunter Bailey has spoken out in support of a new study, which claims marketers are out of touch with the needs of Australians.
SYDNEY, AUSTRALIA, September 20, 2017 /24-7PressRelease/ -- The study, hosted by AdNation, surveyed 1636 Adland professionals and 1,016 ordinary Australians to gage their perceptions about different media channels.
About Hunter Bailey: http://www.hunterbailey.com.au/about-us/
The report revealed a large majority of digital marketers prefer to receive their advertisements through digital means, while the ordinary Australians preferred more traditional, face to face methods. This would suggest digital marketers are out of touch with the majority of consumers when it comes to understanding their favourable methods of customer interaction. Hunter Bailey
believe this research has highlighted a very serious problem; marketers appear to be too preoccupied with their own preferences and could be ignoring the better sales strategies which would resonate with their consumers.
However, knowing what people like to see, feel and do is a critical step towards growing brands organically and Hunter Bailey are confident their face to face methods is the best option for marketing a product and letting potential customers experience it in real life. The firm favours in-person, event marketing where they are able interact with the public and tailor their interactions and customer service approach to meet every individual's requirements. This strategy towards customer acquisition is extremely effective and Hunter Bailey offer a guaranteed ROI on any investments put in by their clients.
In a recent interview the Managing Director, Ronan O'Connor
stated: "The results don't lie. We have a track record of significantly increasing our clients customer base, and this is down to our unique sales method and tailoring the product to the customer correctly."
Ronan is certain as the Australian population becomes more and more complacent with digital marketing techniques they will begin to prefer the more personal touch and Hunter Bailey's facet-to-face approach. In light of this, he is confident moving into Q4 that the company will exceed their targets and continue their history of continual growth.
About the firm
Hunter Bailey are a Sydney based Sales and Marketing firm. They aim to provide rapid growth opportunities for their clients, their brands and sales representatives. They provide the highest standard of customer services and professional brand representation; promising a guaranteed ROI on all their clients investments.
Source: http://www.adnews.com.au/news/adland-massively-out-of-touch-with-ordi ... tudy-finds
For more information about the firm Follow @HunterBaileyBri
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