Rising sale of edible mushroom is driven majorly by its nutritional value which results in seeking attention of health conscious population of consumers. Hectic life style of consumers is also propelling the demand for processed mushrooms. High fiber content and low fat content is driving the growth of edible mushrooms in the global market. Mushrooms also offer medicinal properties due to which their value and demand in the global marker increases. Ease in cultivation also has a positive impact on the increasing growth share of this market. The production and the consumption of edible mushroom is high in Europe and is projected to increase at a positive growth rate in various countries of Asia Pacific and North America over the given forecast period.
The Global Edible Mushroom Market share is expected to grow at a higher growth rate supported by the rising awareness about advantages of consuming edible mushroom and health benefits associated with it. Mushroom processing is carried out to enhance the shelf-life of the product. This also has a positive impact on this market. Increasing demand vegan food products is also influencing the growth of edible mushroom market, positively. Technological strides resulting in improved processing protocols of edible mushrooms is also adding fuel to the growth of this market.
All these factors will contribute to the calculated CAGR of 8.7% of edible mushroom market during 2017-2023.
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On the basis of type, button mushroom holds a lion’s share in the global market based on consumer’s side demand for mushrooms for salad and soup preparations. However, based on the increasing application of mushroom for medicinal purpose, the demand for shiitake mushroom is anticipated to be growing at a high rate. Further, based on the category, fresh mushroom dominates the market based on high and easy availability in supermarket/hypermarkets.
Additionally, sale of edible mushroom through store based channels will hold a significant share in the global market. However, technological strides and consumers readily adapting the advanced lifestyle might spur the sale through e-commerce.
The Major Key Players in the Edible Mushroom Market are
Edible Mushroom manufacturers across various regions are following the strategy of product improvisations and geographical expansion to penetrate the global market and to meet the growing demand for the product. Furthermore, key players are investing more in R & D sector to improve their existing products line and to enhance the quality as well as the productivity of their mushroom variety. In the Asia Pacific, China dominates edible mushroom market and exports the product to various other countries, which include the Japan, Italy, Korea, Brazil and others.
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The Global Edible Mushroom Market is segmented into North America, Europe, Asia Pacific, and rest of the world (RoW). Europe holds a major market share followed by Asia Pacific. High demand for mushroom owing increasing health awareness from the developed countries of these regions is contributing to the positive growth of the edible mushroom market. Italy, Japan, France, Germany, and Spain are the major importers of edible mushroom. Developed trading channels and high demand for fiber rich food commodities are also driving the growth of the market in these countries.
Global Edible Mushroom Market is segmented by type, category, distribution channel and region
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