Social Media pushing people to Register to Vote
The deadline to register to vote is on October 24th, and traditional efforts to get people in Erie to the polls are on.
Those traditional events don't draw near the numbers as efforts online.
Tuesday was National Voter Registration Day, and nearly every social media platform is inundated with messages and links urging you to register to vote.
“Convenience is really important, especially when it's getting more and more difficult to get those volunteers to man those types of tables [at traditional voter registration events,]” said Brian Sheridan, communications professor at Mercyhurst University.
He says the social media platforms, themselves, are not taking a political stance with either party in encouraging to people to register to vote. “Platforms, they may give lip service in the importance of voting, but really what they want is engagement. They want people online as long as they can," said Sheridan.
Regardless, those social media efforts are working. “That's where young people spend their days, on their phone, and anything you can do to make it easier for them, because they have to get involved in the process. The easier you make it for them, the more likely it is that they will register,” said Sheridan.
Traditional voter registration events won’t go away, as election officials and volunteers continue pushing people to the polls.